Première visibly reverses hair damage. This innovative dual-action repair for damaged hair leaves hair 99% stronger and healthier. Première Repairing Shampoo when layered with the Repairing Treatment is the ultimate routine for damaged hair. It repairs bonds & removes calcium build-up for stronger hair inside and out. Repairs persistent damage, reversing stiffness and dullness caused by calcium buildup from your shower water for 75% more shine and 93% less breakage.